NorthLake Analytics
Customer-facing analytics dashboard
NorthLake's legacy reporting tool was built in 2014 and couldn\'t keep up with their growth. We replaced it with a modern React/Postgres application that loads dashboards in under 800ms (down from 14 seconds), supports white-labeled embeds for their enterprise clients, and handles 2.5 million queries per month on infrastructure that costs them 60% less.
- Engagement: 7-month project + ongoing retainer
- Team: Senior engineer, junior engineer, designer, project lead
- Outcome: NPS improved from 31 to 67 in first quarter post-launch